Vendor Feature: Fresh

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Image: Chelsea Klette Photography

That moment that the doors open at the back of the church to reveal you in your stunning gown. You take your first step down the aisle. Many brides dream of this moment. They also dream about that perfect bouquet that they would nervously hold onto as they made their entrance. Finding someone who can bring those colours and blooms together is something else that should be easy as a dream. The team at Fresh in Eston, SK are the ones so many couples have trusted with this colourful task.

 

Name: Kelly and Christa
Company: Fresh
Business: Florist

Sask Ever After: How many years have you been in business?
Fresh: 7.5 years.

SEA: What is your role in the wedding day?
Fresh: We are a vintage-inspired lifestyle boutique that specializes in fresh blooms for everyday and special occasions.

SEA: What is your favorite part of the wedding day?
Fresh: Helping the bride achieve her dream florals, one detail at a time. We strive to make their bouquet unique and and even better than imagined.

SEA: What inspired you to be in the wedding industry?
Fresh: We are in a small town and saw a need for an everyday floral shop. Now that we have grown our passion and done many weddings, we cannot wait to delve into the wedding planning process with each bride.

SEA: What advice would you give to a bride when choosing a vendor in your field for her wedding?
Fresh: Go with someone whose portfolio you love, and someone who you find easy to work with. Don’t think that you have to choose them just because they are close. Stick with the creative minds that think outside the box and are willing to craft up your ideas and just make it work!

SEA: Educate future brides on why your business is necessary to their wedding day.
Fresh: Flowers are in your photos for the rest of your life, so make them count. They also can set the mood and create an amazing ‘look’ or theme to your special day. There is nothing better than holding a bouquet that smells divine or walking into a room that reminds you of a garden.

SEA: Describe your favorite wedding that you had a role in. What made the event memorable for you as their vendor?
Fresh: The bride gave us free range on most of the florals – her only stipulation was bright, colourful and wild. So we took that and ran! We had bright pink garden roses, coral dahlias, purple cornflowers, white Queen Anne’s lace, light pink rice flowers, purple Veronica, blue thistle, bright yellow Billy Balls, and so much more. Every centrepiece was in a vintage vase and was unique. They lined long tables that were draped with burlap and lace. The head table back drop was old vintage colourful doilies, and we made bunting out of a patchwork quilt found at a yard sale years earlier. Everything worked out amazingly!

SEA:Wedding day trends that you are hoping for this year or are seeing already in your field?
Fresh: Very organic, loose florals with more greens. Cascading in the non-traditional sense, to the side or both sides. Ribbon and lace flowing from the tie. And you can never have enough of eucalyptus in any form!

SEA: Anything else you’d like to share?
Fresh: Not only do we have flowers but we also carry gifts and home wares. We are the only retailer in Saskatchewan to carry Miss Mustard Seed Milk Paint for refinishing furniture. We also host milk paint classes, and have redone furniture in our shop. We carry Aunts & Uncles bags, Free People, Grace & Lace and Winter Lennon clothing. Being a small town we need to have a little bit of everything, so definitely check out our website!

 

Want to get in touch with Fresh?

Name: Kelly and Christa
Company: Fresh
Business: Florist
Website: www.fresheston.com
Facebook: www.facebook.com/fresheston
Instagram: @FreshEston
Twitter: @EstonFresh

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